Business owners long ago realised that in a competitive marketplace, significant effort is required to make their products and services stand out from the offerings of their competitors. Printed adverts in newspapers were followed by adverts on the wireless (radio!) and then commercials on TV.
The advent of the Internet has leveled the playing field for online businesses as multi-national conglomerates jostle for market share with sole traders and businesses of any size in-between. This “democratisation” (a big word for opening
Mobile devices including Phones, Tablets and other handheld devices have become part of everyday living and this trend looks set to continue with more devices and improved technology on these devices becoming available all the time. The development of Mobile Devices means it is even more important that websites developed are compatible and optimised as a more diverse website can give you an edge of your competitors, increase sales, generate more traffic and boost customer engagement.
Social media is an excellent way to advertise your product or service to millions of people totally free. There are a number of different social media networks but the most popular ones at the moment are Facebook and Twitter.
With millions of people / businesses with Twitter accounts and Facebook pages its important to stand out from the crowd and get yourself noticed. One of the best way to do this is to write relevant, engaging and informative information. After all
The introduction of the new Facebook Timeline has brought forward the importance of Custom Facebook Pages. With the latest changes the navigation to custom pages also changed including the ability to customise the text / image of the custom tab.
With businesses investing large sums of money into creating custom pages and advertising on Facebook its important that these pages are easily reachable. By default Facebook will order these tabs “Photos”, “Likes”, “Map”, “Your Page” which makes your new custom Facebook
The latest changes on Facebook has seen the introduction of Timelines for Facebook Pages. This change has changed the way custom Facebook Pages are accessed. Previously the links to Custom Pages were displayed in a bullet point type list however with the introduction of Facebook Timelines custom pages now have a larger and more prominent set of buttons.
Social media tools such as Facebook are an excellent way to drive traffic to a product or service you offer. The effect Facebook pages have had has been further heightened with the introduction of Facebook Timelines and custom Facebook Pages. Users can create custom Facebook Pages to display information / images about a specific product or service they offer.
As the “need” for a website continues to grow, the question of “how much does a website cost?” continues to be thrown around. Businesses and individuals are continuing to feel the need to gain an online presence. However, those that don’t understand the principles behind a website, have no real idea about the cost of buying or running a website. If you have never purchased or run a website how are you supposed to know how much they cost?
Taking the plunge to rent your first office can be a daunting prospect for any small business. There are many things to deter businesses from taking that step, whether it be the cost of renting an office or the lack of knowledge required to make sound judgements about what is good or bad for your business.
This is something that we have been discussing at Bytewire recently as the same questions kept cropping up. Could we be more successful if we
Bytewire Ltd was formed towards the latter end of 2008 and to this day we have never had a logo we were fully satisfied with. We have had a range of different styles, colours and design but none of which we really fell in love with and which we were proud to say was our logo.
Its been a while since our last post on Bytewire so we thought it was time for an update on what we have been up to, what we have been planning and an insight into the future for us at Bytewire.